F L A T I R O N is an ethically and Australian made label. The girls are conscious of maintaining its exclusivity, so rather than manufacturing massive units of each style four times a year, they keep runs small and multi-seasonal anchored with twice yearly signature seasonal ranges

Style takes time and consideration, which is what the girls throw at the label with abundance. “We don’t do fast fashion, or disposable pieces” Sam insists. F L A T I R O N is built on quality, versatility and timelessness, Penny adds. “ In an industry full of white noise and fast fashion, F L A T I R O N provides timeless luxury and quality.”